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Free Bootcamp & $75 Off Program

Free Social Media Bootcamp

This 3-day social media bootcamp was run exclusively online through the Facebook Event displayed here. Get tips and tricks – from strategic planning to creating sharable posts.

Even though it’s in the past, you can still attend!

  1. Click “going” on the event linked here.
  2. Click on the “Discussion” tab to see all the content. It’s in chronological order with day 1 featured at the bottom of the thread.

$75 off – Empower Yourself With Social Media Program

3 Months of One-On-One support!

Sign up by May 14th using promo code: antenna75bc

Valued at $1,950, get this 3 month program at our introductory price of $499/month. Prices quoted in CAD$.

I know it can be a real challenge to get the results you want from social media, but I can help! You’ll conquer social media for your business in only 3 months with my technical and strategic support. I’ll create a content system for you, optimize your automation, then train you to get it done regularly.

Let us handle the technical set up so you can focus on your expertise

  • You’ll get automation without losing your authentic voice.
  • Post to one platform and watch it distribute to all of your feeds automatically.
  • Nurture your audience in minutes, rather than hours.

Ready for more but your budget is tight?

Try our Antenna Learning Lab Lite for only $199/month.

Valued at $249/month, join now for only $199/month. Prices quoted in CAD$.

Our “Lite” version is for those of you who are looking for both strategic guidance and technical support but are willing to do all the work yourself. Christina will guide you through setting up automation and reaching your target audience efficiently in 3 sessions over May, June, and July.

 

 

 

 

 

1 Easy Way to Increase Your LinkedIn Reach

Did you know that by sharing your company LinkedIn posts to your personal LinkedIn profile you can increase your post reach significantly? Watch the video to find out how.

3 Great Options For a Limited Time!

  1. $499/month, Empower Yourself With Social Media
  2. $199/month, Antenna Learning Lab Lite
  3. FREE, Online Social Media Bootcamp

1) Empower Yourself With Social Media

3 Month Program, Only 10 spots available, sign up by May 7th!

Valued at $1,950, get this 3 month program at our introductory price of $499/month.

I know it can be a real challenge to get the results you want from social media, but I can help! You’ll conquer social media for your business in only 3 months with my technical and strategic support. I’ll create a content system for you, optimize your automation, then train you to get it done regularly.

Let us handle the technical set up so you can focus on your expertise

  • You’ll get automation without losing your authentic voice.
  • Post to one platform and watch it distribute to all of your feeds automatically.
  • Nurture your audience in minutes, rather than hours.

2) Ready for more but your budget is tight?

Try our Antenna Learning Lab Lite, May Intake. Only 10 spots available, sign up by May 7th!

Valued at $249/month, join now for only $199/month.

Our “Lite” version is for those of you who are looking for both strategic guidance and technical support but are willing to do all the work yourself. Christina will guide you through setting up automation and reaching your target audience efficiently in 3 sessions over May, June, and July.

3) Want a FREE preview?

Try our online bootcamp Apr 25 to 27.

This 3-day social media bootcamp exclusively online through the Facebook Event linked below. Over 3 days you’ll get tips and tricks – from strategic planning to creating sharable posts.

This bootcamp will take place entirely in the discussion area of this event so you can take in the content in your own time, and in your own space.

To participate:
1. Click “going” on the invite.
2. Click the three dots “…” under the event title and select “notification settings” and select “all notifications” to ensure you see each

 

 

The Best Ways to Share Content for Your Brand

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A frequent question I’ve been asked lately is “can I use images off the Internet in my social media feeds or is that copyright infringement?”. Of course the answer is always “it depends” so let’s talk about the best ways to use found images on your blogs, website, or social networks.

The best way to share any content, no matter what media type, is to keep the original source link with the content. It’s all about promoting someone else’s content and showing yourself or your brand as an expert curator on a topic, rather than claiming that content as your own.

For example, below is a YouTube playlist we created to showcase content marketing we think is clever. The videos are streaming from their original channels, but through a playlist we created on our channel and have embedded here:

This means that whenever someone watches a video in our playlist, the views will be noted on the original source video and the user can easily click through to the channel where it’s streaming from.

You can do this with images, as well. Below I’ve just inserted an image into this blog using the “Insert From URL” option in the “Add Media” dialogue box, plus I made the image a link to the article where I found the image. To be even more copyright friendly, I’ve added a caption stating the name of the article. The only trouble with this method, is if that if the host ever changes the link, the image below will no longer be displayed.

Family watching tv while using mobile devices.

The reinvention of the 1950s living room

Here’s an example from social media – we tweeted someone’s Vine and the video maintains the original username and when clicked on, takes you to the Vine owner’s channel.

Screen Shot 2014-12-16 at 10.37.44 AM

There will be some cases where you might want to create your own graphics, perhaps by creating an inspirational quote or a holiday card. In those cases, if you don’t have original photography or illustrations to use, you’ll need to obtain the license to use someone else’s imagery.

I recommend purchasing stock images or looking for Creative Commons images.

Creative Commons has a variety of licensing options, and you can search for free images that you can use at this link: http://search.creativecommons.org/. The thing is that with most of the CC licenses, you need to credit the owner, so you may need to provide a caption with the artist’s name and potentially link to their site.

Be sure to look for the license and then click through to see what’s involved in using the image. In this example, the license says “Some rights reserved”.

Screen Shot 2014-12-16 at 10.51.01 AM

When I clicked on “Some rights reserved”, I received instructions on how I could use that image:

Screen Shot 2014-12-16 at 10.53.07 AM

Here’s how I could use that image:

Screen Shot 2014-12-16 at 11.01.11 AM

If you don’t want to credit the image owner and want to “white label” the image or claim it as your own, you want a non-attribution license which comes with a fee. I recommend the following stock image sites where you can purchase the license to use the images as your own:

dollarphotoclub.com

istockphoto.com

depositphotos.com

gettyimages.ca

I hope that helps and please let us know if you have any questions about creating content for your brand!

~ Christina, Owner & Strategist at Antenna Social Media & Design

Please note: I’m not a lawyer and I recommend consulting with someone who focuses in copyright law if you have any doubts about the content you are posting.