Who We Are
Online Content Marketing Assessment
so we can better understand your business needs.
What is your name?
This will be our primary contact.
Please provide your email address.
What is the name of the business or organization that you are representing?
Where are you located?
What is your product or service?
What is your business aspiration?
Consider the vision and mission for your business and distill into one or two sentences.
What do you want social media and online marketing to do for you? Check all that apply.
Increased traffic to website
Increased in-store traffic
Improved customer service
Improved brand reputation
Generate leads for future sales
Create brand ambassadors
Develop a community of like-minded people
Who is your PERFECT client? Describe as much about them as you can, including interests, values, and lifestyle.
Feel free to list up to 3 audience segments here. Be as specific as you can.
Your Competitors & Influencers
Who are your competitors? Who do you admire online?
List anyone you think is providing a service or product similar to yours or targeting the same audience. List any websites, Facebook Pages, Instagram Accounts or any other online presence that you like or think is doing a great job.
Your Online Marketing Tactics
Which online platforms do you use? Provide the links in the appropriate spaces below.
What is the link to your website?
What is the link to your Facebook page?
What is the link to your Twitter account?
What is the link to your LinkedIn business page?
What is the link to your Instagram account?
What is the link to your Pinterest business account?
What is the link to your blog?
What other social networks or online platforms are you using? Please provide links or your handles.
Vine? Periscope? SnapChat? BeMe? EventBrite? Do you have any apps?
How often are you posting new content online (social media, blog, website)?
Multiple times a day
Once a day
A few times a week
Once a week
Are you paying for promotion on social networks?
This includes boosting posts on Facebook, promoting Twitter accounts, promoting status updates on LinkedIn.
I don't know
Is there anything else you'd like us to know?
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